My Work
John Hancock Financial Network:
Positioning, web, and collateral
How do you educate prospective recruits about the advantages of your new business model? Working with JHFN, the distribution network of John Hancock, I helped develop marketing materials that tell the story through the voices of their most successful financial representatives as well as the voice of the brand.
Client: John Hancock Financial Network
Design: Jack Rabbit (Web); John Hancock Financial Network (Collateral)